Dear reader, We are Rachel, Vivian, and Gina, three close friends who like to call our friend-force "the Trifecta". In 2011, we commemorated a collectively cathartic year with a zine entitled We Will Outlive Our Current Concerns., filled with highlight reels from our very womanly Google chats. That year and the chats themselves were largely centered around astrology, metaphysical thoughts, pop culture, and relationships -- but for 2013, we're bringing SXSW coverage into our personal lives. Rather than writing up simple show reviews, we hope to present to you an uncensored portrait of our exceptional 3-way mind-meld, as we navigate through the chaos that is SXSW in our own manic, sarcastic, and profound ways. Mostly, we talk about food, document idiosyncrasies, review music... and bring it all home with more talk about food. xoxo, Rachel, Vivian, and Gina
Rachel: People in Austin are so nice! I’d almost forgotten from living in New York for so long. Gina: Portland’s spoiled us; I don’t think I can live anywhere where people aren’t nice. Vivian: I don’t think people in New York are that bad... Gina: Yeah, we’ve had some good convos there. Vivian: It’s just all kinds.

REDEFINE's third unofficial SXSW house party went off with minimal hitches, as usual. With 1,250 free beers from Dos Equis with which to lubricate showgoers, we created a musical oasis in the midst of corporate SXSW chaos, full of good vibes, good music, and real...

An oasis for mythic musics at SXSW 2013, FEEL YOU is all about creating clarity, harmony and POSI VIBES in an oft-overwhelming week of chaos. Our focus is on music that muddles introspective psychedelia with exuberant dance, so expect revelry and epiphanies....